BOOKS
For Beginners: Introductory
The Quest for Meaning by Marcel Danesi
Semiotics - the Basics 2nd Edition by Daniel Chandler
Introducing Semiotics - A Graphic Guide, Paul Cobley & Litza Jansz
BOOKS
For Beginners: Branding & Marketing
Creating Value - the theory and practice of marketing semiotics research - Laura Oswald
Using Semiotics in Marketing - Rachel Lawes
Using Semiotics in Retail - Rachel Lawes
Introduction to Multi-modal Analysis - David Machin
BOOKS
For Beginners: Interpretation
Visible Signs - An Introduction to Semiotics in the Visual Arts - David Crow
This Means this, This Means That - A User's Guide to Semiotics - Sean Hall
Ways of Seeing - John Berger
The Golden Triangle, An ethno-semiotic Tour of Present Day India - Arthur Asa Berger
Women, Fire & Dangerous Things - George Lakoff
BOOKS
Advanced
The Routledge Companion to Semiotics - Paul Cobley (Editor)
The Routledge Companion to Semiotics & Linguistics - Paul Cobley (Editor)
The Forms of Meaning - Modelling Systems Theory and Semiotic Analysis (Marcel Danesi)
Handbook of Brand Semiotics - George Rossolatos (Editor)
Narratology - Introduction to the Theory of Narrative - Mieke Bahl
Introduction to Peircean Visual Semiotics - Tony Jappy
